Future:Media:Change

Ads from Greenpeace and the TckTckTck coalition blanket Copenhagen International Airport featuring world leaders apologizing for their failure to act on climate change. The ads show aged leaders in 2020 with the text, “I’m sorry. We could’ve stopped catostrophic climate change…we didn’t.”

COP15 guests are being offered free sex if they produce a city council ‘no sex’ postcard.

Oxfam Australia, has taken a quintessentially Australian approach to their climate campaign, humour. By cutting up previous speeches made by the Australian Prime Minister, Kevin Rudd, they have developed a tool that enables you to make your own version of his climate change speech and then share it amongst your friends.

Copenhagen is almost here and the news will be fast and furious. News organizations and climate campaigners have created hub sites, power rankings and Facebook fan pages to help you keep track of the UN Climate Conference mayhem.

At 4pm EST today, over 200 young climate leaders from all over the country are meeting at the White House with top administration officials including Secretary of the Interior Ken Salazar, Labor Secretary Hilda L. Solis, Energy Secretary Steven Chu, EPA Administrator Lisa P. Jackson and Carol Browner. The event will be streamed live at http://whitehouse.gov/live and you can follow on twitter using the hashtag #YCEF. Facebook users can take part in live chat on the White House’s Facebook Live page.

With Copenhagen just days away, there are still many people who are confused about the issues surrounding climate change; what role the US has to play, why are so many Polar Bears falling from the sky, and what exactly is Cap and Trade?

The Story of Stuff Project and Free Range Studios are here to help. Today, The Story of Stuff will be using their unique blend of clarity and entertainment to clear the air about the complex issue of Cap and Trade. The video will be the first in a series that will seek to go beyond The Story of Stuff to examine specific topics like e-waste, bottled water, and carbon trading. I spoke with Creative Director, Johah Sachs about the project.

The great media campaign has begun in Copenhagen. Oceana advertisements greet delegates and campaigners as they land at CPH. Oceana’s advertising campaign centers on reducing CO2 emissions to achieve atmospheric levels of 350 parts per million (ppm) or less as soon as possible. The three ads by Oceana are placed at the airport, mass transit and along the major highway leading to the Bella Centre. Can the NGO’s keep up with the big corporations?