Articles in the Campaigning Category
Campaigning, Change, Featured, Future »
It’s on. Less than two hours after the 3pm registration kick off, South x Southwest is buzzing with people picking up their badges, grabbing their goodie bags and pitching themselves to strangers in the hope they might be an investor, buzz up, or buy their product. Follow our coverage on Google Buzz and F:M:C Wire.
Campaigning, Featured, Media, Tools »
Campaigning, Headline »
The ubiquitous calls to help Haiti by texting “Haiti” to 90999 last month, and the $41 million raised by the effort, may have opened your organization’s eyes to the possibilities of mobile messaging, but what are reasonable expectations for more run-of-the-mill mobile campaigns? To answer this question, M+R and MobileActive.org have released 2010 Nonprofit Text Messaging Benchmarks. Here are the highlights of that report.
Campaigning, Reading »
Is a hot topic for many digitally minded folk when they get together over networking drinks and one that won’t be answered in a single blog post from me.
It seems that no matter how big or small an organisation is, successfully integrating a social media strategy throughout a entire organisation, is a difficult and frustrating task for digital teams, who battle old-school “silo” thinking from senior managers when they are trying to get new projects off the ground.
UK social media consultant, Steve Bridger, (@stevebridger) has put some thinking into the …





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