Amil’s Tools of the Trade: 5 tools to measure Social Media ROI; What’s your email list worth?
What’s an Email Address Worth? Just Calculate it! – frogloop Home~Care2’s blog for nonprofits – frogloop
How much is your email list worth? Any nonprofit looking to add online supports should know what their value will be in the long run. With this new email list calculator from Care2 you can quickly run the numbers and be a superstar in front of your boss.
Five Simple Ways Nonprofits Can Measure Social Media ROI (Return on Investment)
Do you know the impact of your social network? Last week a study from Philanthropy Action noted that small to medium sized non profits are not gaining many tangible benefits from being in social networks. Many nonprofits are still testing the social networking water, not fully committing time or resources into understanding where and who their network actually is. As a result, many nonprofits aren’t seeing the rewards they would like to.
If you’re already testing your social networking strategy you should make sure to benchmark everything so you can determine what kind of impact your actions are having. The good folks at Nonprofit Tech 2.0 have a few suggestions on where you can start. Read the full article.
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